PRIVACY POLICY – YOUR PRIVACY RIGHTS [Updated: October 15, 2014]

Scope of the Privacy Policy

The Allergence web site (“Web Site”) is operated and made available by We refer to this organization as “,” “we” or “our.” We are committed to protecting your privacy. Our Privacy Policy tells you what information we collect when you visit our Web Site, how we use, share and protect it, what choices you have about how the information is used, and how you can access and update that information. If you do not agree to this Privacy Policy, please do not use this Web Site. This Privacy Policy applies to personally identifiable information collected on the Web Site where this Privacy Policy is posted.

For purposes of this Privacy Policy, “personally identifiable information” means information that identifies a particular individual, such as name, postal address and e-mail address. When other information, such as e-mail and other Web Site preferences, is directly associated with personally identifiable information, this other information also becomes personally identifiable information.

Information You Will Be Asked to Provide and Information Collection

If you are interested in participating in activities on this Web Site, you may need to provide us with information about yourself. For example, if you become a registered member, you will be asked to provide your name, an email address and a password of your choice. You may choose not to receive marketing communications from In addition, we may combine personally identifiable information that you have provided to us with other information that is publicly available or that we receive from other reputable sources.

In addition to information you choose to provide to us, we also collect non-personally identifiable information through technology to make our Web Site more interesting and useful to you. For instance, when you come to our Web Site, we collect your Internet Protocol (“IP”) address. An IP address is often associated with the portal through which you enter the Internet, like your ISP (Internet service provider). Standing alone, your IP address is not personally identifiable. At times, we also use IP addresses to collect information regarding the frequency with which our visitors visit various parts of our Web Site. We may combine this information with personally identifiable information that you have provided to us and/or with other information that is publicly available or that we receive from other reputable sources in order to make our Web Site and communications more targeted to your interests.

Log-in areas on the Web Site require that your browser accept cookies. A cookie is a small amount of information that is sent from a web server to your browser and stored on your computer's hard drive. uses cookies to verify that you are properly signed in and to display information consistent with your settings, for example. may also use cookies from time to time to measure your response to new aspects of the Web Site and/or emails in an effort to continually improve customer service and Web Site usability.

Please be aware that a cookie cannot spread computer viruses, retrieve any other data from your hard drive, or capture your email address.

You can erase or block cookies from your computer if you wish to do so (your internet browser help screen or manual will thoroughly explain this process), but certain services, as well as parts of the Web Site, may not work correctly or will not work at all if your browser is set not to accept cookies.

All web pages within the Allergence site and the site employ traffic monitoring code that collects data on user activity. This data is then aggregated and analyzed to improve the site’s usability and provide more meaningful content for users. No personally identifiable information is collected.

We may share Web Site usage information about visitors to our Web Site with our web advertising partners for the purpose of managing and targeting advertisements and for market research analysis on our Web Site. None of this information is personally identifiable information.

Once you have clicked on an advertisement and left our Web Site, our Privacy Policy no longer applies and you should read the privacy policy of the advertiser to see how your personally identifiable information will be treated on its site.

Email from

You may receive periodic emails and blog notifications from Further, where you have consented to receive marketing communications from, you may from time to time receive communications relating to special offers and/or dining recommendations. If you would rather not receive email from, please click on the "Unsubscribe" link in the email or send an email to and you will be unsubscribed from receiving further mailings. You can also log in, access your profile page and chose to “never” receive email from

Purposes and Use of Personal Information may use your personally identifiable information to enhance your experience on our Web Site, provide you with informational and/or promotional materials that you might find interesting, and for purposes consistent with this policy. In particular, may use your personal information for the following purposes:

to provide more customized query results;

to provide you with information about the services of the Web Site;

to provide services which Registered Users are entitled to under applicable terms and conditions;

to produce aggregate statistical data for the improvement of services offered by the Web Site;

to provide you with updates to our privacy policy and other administrative communications;

to provide you with coupons and other products and services of the Web Site; and

for any other purposes related to those above.

Information Sharing and Disclosure

We take our responsibility to maintain your privacy with respect to your personally identifiable information very seriously. will never sell, rent, loan or otherwise distribute any of your personal information (including but not limited to your name, email address, or any other identifiable information about you) to any third party without your prior expressed written consent, except with respect to the following entities, and only in the manner described below. does use aggregate data (based partly on IP addresses of website visitors) collected through its website to analyze website usability, system performance and usage trends. While this data, in its aggregate form only, may be shared with third parties with whom works to analyze it, the data will only be shared under the strictest terms of confidentiality and will never contain any personally identifiable information pertaining to any user of the Web Site.

Notwithstanding anything to the contrary in this privacy policy, may be required to disclose user and personal information in response to inquiries by formal law enforcement, or in cases permitted by the United State's CAN-SPAM Act of 2003 (CAN-SPAM), the European Union's Safe Harbor Provisions (“Safe Harbor”), Japan's Personal Information Protection Act (“PIPA”), or other related privacy laws and regulations.

Viewing your Profile and Changing your Personal Information

Once a registered user logs on to the Web Site, that member can view his or her personal information stored by by clicking on the “Account” link at the top of the page. Every user may also view and change the following personal information: name, email address, password, address (if it has been provided by the user), and whether that user would like to receive marketing communications from

Manufacturers and Businesses in Network

The manufacturers and other businesses within sites are separate businesses from will not be responsible if these manufacturers or other businesses fail to comply with respect to your information. Any complaints or inquiries regarding use of your information by an affiliated manufacturer or business, or marketing communications from an affiliated manufacturer, should be addressed directly to the manufacturer or business in question.

Manufacturers within the network may also have their own websites. is not responsible for how these businesses may collect your personal information through their own websites. Please contact the appropriate business regarding its website’s privacy policy (if applicable) and how it will access or use your personal information.

Disclosure and Suspension of Use of Personal Information

If you wish to have disclose to you the personal information held by and the means through which obtained such information, or if you desire the information's correction, suspension of use, or to be informed of the purpose of use by, please contact (Contact information is provided in the “Contact Us” section below.) Upon receiving the request, shall meet such request pursuant to the provisions of each applicable privacy regulation after it confirms that such request has been made by you personally.

Because we plan our communications in advance, it may take several weeks for your request to become effective. If, due to human error, you continue to receive our communications, please contact us again and we will make every effort to correct the situation.

Links to Other Sites

We may provide links on our Web Site to other sites. These sites operate independently of and have established their own privacy and security policies. We encourage you to be aware when you leave our Web Site and to read these policies at any site you visit.

Personally Identifiable Information Contained in User Content

Some sections of our Web Site may allow users to post or transmit messages, comments, screen names, computer files and other materials. does not monitor such transmissions, and therefore cannot be responsible for any personally identifiable information or other information that may be contained in such transmissions.

Changes to the Privacy Policy

Any changes to’ privacy policy will always be posted to this section of the Web Site, along with the effective date of the new policy. All users should check this privacy policy page periodically to stay abreast of any such changes. will never make changes to its privacy policy that violate any applicable privacy laws, including CAN-SPAM, Safe Harbor, PIPA, or other commercial privacy standards. For any material changes to the privacy policy (in situations where changes the manner in which we handle your personal information), we will notify you via email or by placing a prominent notice on the homepage of our Web Site.

Contact Us

If you have questions or wish to send us comments about this Privacy Policy, please contact us at: